In the unpredictable journey of life, some unplanned adventures turn out to be total game-changers! Take, for instance, the enchanting story of CELEBRATIONS & MORE, a gifting haven founded by the dynamic duo, Pragati Agarwal and her sister, Shruti Jindal. What began as a spontaneous venture sparked by their shared passion has blossomed into a flourishing profession, offering a one-of-a-kind and well-thought-out gifting experience.
As full-time homemakers juggling life’s myriad responsibilities, Pragati and her sister infused an informal and heartwarming touch into their approach, creating an emotionally connected gifting enterprise that sets them apart.
Pragati, reflecting on her multifaceted roles as a mother, wife, daughter-in-law, and aspiring entrepreneur, shared, “I faced the challenge of proving that bespoke gifting wasn’t just a pastime but a lucrative and respected full-time occupation.”
The journey from navigating self-doubt, struggling to break even, to achieving remarkable growth and success was no walk in the park. Staying at the top proved even tougher. Yet, Pragati and her sister embraced the challenges, marking milestones as one of Surat’s—and perhaps India’s—most beloved and sought-after gifting destination.
Where every gift tells a heartfelt story!
As the enterprise evolved, Pragati engaged with clients more closely to decode their needs, wants, and market trends. She also researched to find more innovative ways to add more creative flourishes to the offerings.
Pragati and her team steps in when happiness leaves you a pleasantly confused as to what to gift. Whether it’s a wedding favor or a friend’s birthday, they decode your emotions and needs, creating not just gifts, but lifelong memories.
CELEBRATIONS & MORE, is not just a gifting service—it’s a team of gift stylists who craft bespoke luxury experiences. From wedding favors to trousseau packing, birthdays to corporate gifting, there is a vast array of categories to choose from.
What sets it apart is that unique touch in curating each hamper, that transform emotions into beautifully crafted gifts. The luxury section, featuring premium home decor, German silverware, and handcrafted masterpieces, adds an extra layer of sophistication to the offerings.
Imagine elegant baby girl announcement favors, charming baby shower hampers neatly arranged in cute acrylic baskets, and intricately designed wedding and engagement ring platters. Transport yourself to Mehendi celebrations with the uniquely crafted Mehendi platter, or indulge in the richness of the dry fruit baskets. The exclusivity continues with return favors, sophisticated Bandarwals, charming photoframe keychain lumbas, regal invitations and also fancy envelopes.
But it doesn’t stop there! CELEBRATIONS & MORE takes themed hampers to a whole new level, ensuring every special occasion is adorned with premium goodies, attractively gift-wrapped. From handpicking gifts to selecting exquisite dry fruit jars, capturing the enchanting aroma of candles, meticulously designing logos, playing with color combinations, to perfecting the overall look of the hamper—every detail is curated to perfection.
Growth is a gift wrapped in creativity and efforts
In November 2014, Pragati embarked on her entrepreneurial journey at 27, supported with a humble 40k investment. From a small room today CELEBRATIONS & MORE has evovled to retain more than 200 regular clients and set up a flagship store in Surat, having crafted and delivered over 50k hampers with a clientele spanning New York, Singapore, and Dubai.
A pivotal moment came in October 2023 when an Instagram reel went viral, amassing 1 million views in just 2 days. A particular design stole the spotlight, selling out 500+ pieces in record time. Recognizing Instagram’s influence, Pragati strategically shifted to focus on the digital domain for wider reach.
Aspiring for national recognition through a franchise model, CELEBRATIONS & MORE aims to open 4-5 additional outlets expanding its footprint and customer connect.
But Pragati’s ambitions extend beyond business. A YouTube channel is in the works, offering free workshops and classes to empower aspiring women in the world of bespoke gifting. Pragati’s journey is not just a tale of business success; it’s a testament to resilience, creativity, and the art of spreading joy one carefully curated gift at a time.
Click https://www.instagram.com/celebrations_n_more?igsh=M3V4dTh4a3FlY2Rz to pick just the right gift to make celebrations memorable.
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