Some brands begin with a business plan. Others begin with a feeling. For Merge Design, it started with a quiet…

Across the world, the condiment and sauce industry is experiencing a revival. No longer are sauces seen as simple sidekicks…
Deepa Kumar, the founder of Yashram Lifestyle, has made significant strides in offering a range…
In the world of fashion and personal styling, accessories play a crucial role in completing…
Nidhi Pant is one of the co-founders of S4S Technologies, an agritech startup which is…

The world of home décor is witnessing a revival of traditional craftsmanship, with more people seeking pieces that are meaningful,…
The world of fashion accessories is evolving — moving away from mass-produced sameness and embracing…
In the bustling landscape of fashion startups, The Quince Life emerges as a beacon of…
The Indian fashion landscape has seen a notable shift towards thoughtful, heritage-rooted clothing that is…

Skin-First. Sustainable. Simply Functional. BRAND POSITIONING & IDENTITY DOCUMENT Confidential · 2024 Edition Founded by…
Fashion in India is undergoing a meaningful shift. Consumers are no longer chasing fleeting trends…
Indian fashion today is no longer just about trends and seasons. It is about identity,…
The world of artisanal desserts is evolving beyond taste alone. Today’s pâtisserie is as much…
The Indian fashion industry is undergoing a meaningful transformation. Consumers are steadily moving away from…
The fashion industry today is evolving at an unprecedented pace, with consumers seeking clothing that…

Open-ended play is free-form and flexible, allowing children to direct activities without…
Gifting in India has never been just about objects. Whether for weddings,…
The beauty industry is always changing, with new trends and products emerging…
Skin-First. Sustainable. Simply Functional. BRAND POSITIONING & IDENTITY DOCUMENT Confidential · 2024 Edition Founded by…
Fashion in India is undergoing a meaningful shift. Consumers are no longer chasing fleeting trends…
Indian fashion today is no longer just about trends and seasons. It is about identity,…
The world of artisanal desserts is evolving beyond taste alone. Today’s pâtisserie is as much…
The Indian fashion industry is undergoing a meaningful transformation. Consumers are steadily moving away from…
The fashion industry today is evolving at an unprecedented pace, with consumers seeking clothing that…

Sign in to your account